The Come Back Effect
by Jason Young & Jonathan Malm
A great tool to add to your ministry library for developing and resourcing your hospitality teams.
“Hospitality is about the feeling.”
Young and Malms lead readers to understanding what a guest to your church or business “feels.” Understanding what a guest feels, positions you to prepare for them to “come back.”
My favorite quote from the book is: “You’re ultimately representing the reputation of Jesus Christ to those in your community.”
With that statement as our lens, we probably all need to change how we react and respond to people around us. If we are truly representing the reputation of Jesus Christ, how are we doing? The Come Back Effect helps us learn to create a culture of hospitality in our personal lives as well as in our churches.
This book is a must read for anyone serving in any capacity in churches and businesses.
